CPA (Cost Per Acquisition)

Term Main definition
CPA (Cost Per Acquisition)

The average cost of acquiring a customer through paid marketing campaigns.

The average cost of acquiring a customer through paid marketing campaigns.

CPA is used as a metric to measure the effectiveness of a paid marketing campaign.

It helps businesses determine how much they need to spend on advertising in order to acquire new customers.

CPA is an important metric because it helps businesses determine how much they need to spend on advertising in order to acquire new customers.

It also helps businesses measure the effectiveness of a paid marketing campaign.

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