A digital persona is a representation of a user on the internet, typically in the form of a profile picture or avatar.
There is no right or wrong answer to if a digital persona is important, as it depends on a personal opinion. Some people may find that having a digital persona is not important, while others may find that it is very important to them. There are a number of reasons why someone might find a digital persona useful.
For example, a digital persona can be used to represent oneself online, to represent a character or persona in a game or virtual world, or to connect with friends on social media platforms.