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You on the Web - Website Design Blog

We have together articles related to your website and web presence including tips and tricks to improve your digital footprint. Including articles about website design, digital marketing and getting the best from your web hosting platform.

What is Thin Content and why should we avoid it?

Written by Margaret Shakibaie

When an individual is looking for information on the internet, they want to find something that won’t just satisfy the need that they have, but will also add to their knowledge or information in one way or another.

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Your Digital Footprint in our New Reality

Written by Margaret Shakibaie

A new reality of doing business is forcing us to take a long hard look at the way we do things.

In this new reality, your business is as real as your digital footprint.  Small businesses with no digital footprint are finding it hard to attract new customers. In addition, the lack of a digital footprint will reduce the rate of returning customers.

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Do you know who is hosting your domain?

Written by Margaret Shakibaie

Financially, registering your domain can be the smallest investment you make as part of the process of getting online, but it is perhaps the most important. Your domain name is the primary point in your website.

Can you confidently say that you know where their domain is registered and how to access the related dashboard?

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SEO Coach

Written by Margaret Shakibaie

Do you need a SEO Coach?

You have a great idea. You have setup your social media pages and a website. And now what? 

Currently there are millions of websites live on the internet. To achieve any ranking with the search engines relevant to your industry you need to ensure that the website and your social media pages are designed and developed within industry standards.

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Why Google Reviews Are Important?

Written by Margaret Shakibaie

For businesses, it is becoming more important with every passing day to get Google reviews. Today, Google has become the foremost purpose of connection between a business and its clients.

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Do I really need a website?

Written by Margaret Shakibaie

I have been asked many times, 'Do I really need a website?' My response is “Would you build your house on a piece of land you don’t own?”

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Video Content Increases Page Rankings

Written by Margaret Shakibaie

Are you forgetting to offer your website users the best possible user experience with video content, and as a result missing out on valuable brownie points from Google algorithms?

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Local Search - Topic 3: Local Organic Search Factors

Written by Margaret Shakibaie

Local Organic Search Factors

Today I am going to talk about the factors that affect your local organic search. Organic search is simply when someone puts a search term into a search engine and the results come up. It is not paid advertising nor the local pack (the top 3 that appear directly under the search bar), but the general results.

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Local Search - Topic 1: Overall Local Search Factors

Written by Margaret Shakibaie

Overall Local Search Factors

Welcome to the first video in this series on the topic of Local Search. In today’s video, I will describe the eight factors that SEO experts agree are the most important when optimising for organic local search. When ‘deciding’ which results to display, search engines receive ‘signals’ about your business from wherever your business is mentioned on the internet.

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Other people's business cards? Optimise your Networking Dollar

Written by Margaret Shakibaie
You go to many networking events, and collect lots of business cards. But what happens then? They sit on your desk in a pile and grow and grow.

Eventually you forget where you met the person, what they look like and value you could add to each other persons business. A few specific people stand out but the rest just gather dust on your desk. And that valuable networking dollar is wasted.

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Community Organisations Websites - What can it DO?

Written by Margaret Shakibaie

There is no doubt in today’s digital world that any community based organisation requires a website. A website is now much more than an online brochure giving the general public information about your organisation. Your website can build community 24 hours a day, 7 days a week. Your website can answer questions about who you are and what you do from people who are too afraid to ask. A silent teacher and educator.

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